Role:
Experience Design Lead
Outputs:
Innovation methods, experience flows, Interactive prototypes, visual design
The Challenge
An entirely seamless public transport system using the sensors on a travellers phone to see their travel without ever having to use their phone.
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An AI driven sensor based ticketing system that uses predictive modelling and the sensors on a person's phone to detect their travel and charge them in the background. Created as part of a Future of Mobility innovation program.
Research and opportunities
Landscape analysis, benchmarking and opportunity ideation
Flows and concepts
The future of the app experience as concept, illustrating future opportunities as flows
Prototype and testing
Live beta pilot testing across the Netherland’s largest train network.
Roadmapping and development
Collaboratively building the feature roadmap
THE SETUP
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